Tuesday, July 15, 2014

Diamond Packaging Wins Benny Award in 2014 Premier Print Awards Competition

Diamond Packaging 2014 Calendar features offset printing, foil stamping, embossing, and sustainable technologies.
Diamond Packaging 2014 Calendar
Diamond Packaging today announced that it won two awards, including a Benny Award, the competition’s highest honor, in the 2014 Premier Print Awards, the graphic arts industry’s largest and most prestigious worldwide printing competition recognizing outstanding achievement in print production. Diamond won a Benny Award and a Certificate of Merit in the “Print/Graphic Arts Self-Promotion” and “Calendars” categories, respectively, for its 2014 apple-themed calendar.

Printing Industries of America (PIA) hosts the Premier Print Awards, which recognizes the creation and production of superior print communications. Now in its 65th year, the annual event promotes excellence in printing and rewards companies and individuals who produce the very best in print media.

Diamond’s three-month corporate calendar is a long-standing company tradition and popular promotional item given to customers and suppliers. The 2014 apple-themed calendar features a simple, yet striking design that represents a natural evolution of Diamond's greenbox initiative and is a fitting tribute to New York, one of the nation’s largest apple producing states. more

Diamond Packaging
Diamond's greenbox initiative

Thursday, May 29, 2014

Diamond Packaging Wins Three Awards in FSEA Competition

Michael Jordan Flight Sport Gift Set
Diamond Packaging won three awards in the 21st annual FSEA Gold Leaf Awards Competition, the industry's premier showcase for foil stamping, embossing, and other specialty effects. Awards were announced last month at the FSEA•IADD Joint Conference in Milwaukee, WI.

Diamond won Bronze Leaf awards for its 2014 corporate calendar, and for gift sets produced for Five Star Fragrance Company. more

Diamond Packaging
Diamond's greenbox initiative

Friday, March 14, 2014

Diamond Packaging Named to EPA's Green Power Partnership Leadership Club

Diamond Packaging Named to EPA's
Green Power Partner Leadership Club
Diamond Packaging has again been named to the U.S. Environmental Protection Agency's (EPA) Green Power Partnership Leadership Club in 2014.

The Green Power Partnership is a voluntary program that encourages organizations to use green power as a way to reduce the environmental impacts associated with conventional electricity use. The Partnership currently has more than 1,200 Partner organizations voluntarily using billions of kilowatt-hours of green power annually. Partners include a wide variety of leading organizations such as Fortune 500® companies, small and medium sized businesses, local, state, and federal governments, and colleges and universities.

The Green Power Leadership Club (GPLC) honors Partners that substantially exceed EPA’s minimum usage requirements for an organization-wide commitment. Since 2007 Diamond has purchased clean, renewable wind energy for 100% of its electrical energy requirements through wind energy marketer and developer Community Energy. The purchase illustrates the company’s continued commitment to the environment and the community. more

Diamond Packaging
Diamond's greenbox initiative

Thursday, February 27, 2014

Diamond Delivers a Legendary Performance

Michael Jordan Legend Gift Set
Package Design magazine's January/February issue highlights Diamond's printing and converting techniques used in the production of the Michael Jordan Legend Gift Set.

Five Star Fragrance recently teamed up with Diamond to deliver a legendary performance for its new Michael Jordan Legend Gift Set.

The carton was converted utilizing metallized polyester board and offset printed with transparent gold, dense black, and opaque white inks, in-line with UV matte and UV high gloss coating.

The UV matte spot coating on the lid and base provides a striking contrast to the high gloss gold accents (logos, ribbed pattern) surrounding it.

The multi-level embossed pebbled surface of the basketball (on the lid) reinforces the Michael Jordan brand. more

Diamond Packaging
Diamond's greenbox initiative

Wednesday, February 05, 2014

Global Packaging Alliance Holds Annual Meeting in Dubai

Global Packaging Alliance Holds Annual Meeting in Dubai
Global Packaging Alliance® (GPA)
Holds Annual Meeting in Dubai
Which technologies can packaging manufacturers use to effectively help their customers fight product piracy? Members of the Global Packaging Alliance® (GPA) addressed this and other issues at their annual meeting held in Dubai, United Arab Emirates (UAE) during the week of January 20. Representatives from the global consortium of independent, medium-sized packaging manufacturers convened from all over the world to discuss current packaging trends and technologies.

According to the latest customs report published by the European Commission, European Union (EU) customs officials confiscated nearly 40 million counterfeit products valued at nearly one billion euros ($1.3 billion) in 2012. This resulted in damages suffered by branded goods manufacturers and pharmaceutical companies in particular, some of whom are customers of GPA members. With this in mind, the GPA annual meeting addressed new security technologies and track & trace solutions for packaging production. more

Diamond Packaging
Diamond's greenbox initiative

Monday, January 06, 2014

Partnerships, investments drive Diamond Packaging

Karla Fichter, chairman, CEO, and president
of Diamond Packaging
Karla Fichter was recently interviewed for a Democrat and Chronicle feature on Diamond Packaging.

Read the article that details Diamond's focus and Fichter's guidance in leading the 102-year-old company to Proctor & Gamble's External Business Partner of the Year award.

Diamond Packaging
Diamond's greenbox initiative

Thursday, December 19, 2013

Packaging Design Considerations


Beyoncé Heat
Beyoncé Heat
Packaging Design Considerations

by Bethany A. Marconi, Design Engineer

Structural Design

Packaging is a complex and important part in the sale of thousands of products every day.  The role packaging plays in our lives begins long before it lands on the shelf of your favorite supermarket or department store but carries throughout the sale of the product. An important element of any package is its structure. Structural design performs many functions including containment, protection, and shelf appeal, that all contribute to the success of a product.

Product/Containment

One factor that begins to shape the structural design of a package is the product itself. The size, shape, weight, and quantity of product all help determine the basic structure and board weight that will be used for the package. This information should also include orientation of the product so designers can determine how to properly contain the product using inserts, foam, or thermoform trays. The shape of a product may initiate ideas for the shape of a structure or certain elements within a package, such as a window. 

Protection/Transportation

Along with the preliminary design elements determined by the product and how it will be contained comes the important role of ensuring that a product is protected during shipment. Any information regarding the shipping of a package may be helpful in determining the board type and caliper. It also assists in deciding the shape of a package. One that is going through a rigorous shipping environment may have to forfeit a unique shape in order to ensure that the package arrives intact. 

Cost

The price point that a customer is trying to achieve for a package is a major consideration that must be included in the design phase of a package. This goal may affect the structure of a carton, such as designing an economical Reverse Tuck rather than the more costly Automatic Bottom. With many board choices available, using a lighter caliper board or recycled material instead of virgin board can cut down on cost. Designers also try to keep in mind the most economical way to lay out a carton for die cutting. If a small adjustment can be made that will allow us to produce two cartons up on a sheet instead of one, that may reduce cost tremendously.
   
Fulfillment

When designing a carton, it is important to know how it will be filled. Machine filled cartons often have to meet precise specifications to run on certain equipment. All information related to these specifications should be outlined before the design is initiated including size parameters, correct opening position (right hand opening vs. left hand opening), load position (bottom load vs. top load), and opening force. These factors will determine structure size and style, gluing patterns, and line types within a carton.

Shelf Appeal/Innovation


A creative or innovative structure that grabs the attention of consumers will sell a product. This element of shelf appeal is always at the forefront of a designer’s mind each time a new project is begun. Structural designers try to create cartons that may be shaped differently or that perform a unique function, such as the Pull-Tab Design, that bring added value to the consumer. Innovative structures can also be combined with new materials to create an exciting visual experience for the consumer. 

Sustainability

As we have learned more about how our actions impact the environment, sustainability has become an integral part of package design. To design for sustainability, we must take into account material selection, board usage, material weight, and energy consumption during production. The challenge is creating a package that speaks to the customer, often times using less billboard space, while adequately protecting the product and increasing sustainability.

Summary   

All of these package design considerations are essential to creating a functional and appealing carton that will entice the consumer to purchase. Partnering with a folding carton supplier with experience and expertise in structural design is an important first step in the decision making process.

Diamond Packaging
Diamond's greenbox initiative